Falco has many sister brands, this is one of their offerings for particular high wage earners. Initially I talked through the offering with the client and this involved putting together a logo which needed to tie in with some of the sister brands, but still have a totally unique feel. To do this I used a similar colour palette and positioning of elements, but a strong and individual mark with new font.
In turn the website needed to be highly bespoke to reflect these users and the sites messaging. Using animations and overlays, there is a warm and yet dynamic feel to it.